INDEPENDENT BACKPACKER TOURISM: KEY TO SUSTAINABLE DEVELOPMENT IN REMOTE MOUNTAIN DESTINATIONS
INDEPENDENT BACKPACKER TOURISM: KEY TO SUSTAINABLE DEVELOPMENT IN REMOTE MOUNTAIN DESTINATIONS
Seth Sicroff, Empar Alos, and Roshan Shrestha
Bridges: Projects in Rational Tourism Development
ABSTRACT Multifunctionality of mountain ecosystems is a goal that is sometimes most compatible with independent backpackertourism. Resilient to economic and political disturbance, undemanding in terms of infrastructure development, anddriven by motives compatible with cultural and natural conservation, independent backpackers can also respondquickly to new recreational opportunities. This paper has four sections. The first section reviews current issues inecotourism. It concludes that the there are two distinct trends. On the one hand, the term has been widely used topromote a wide variety of operations, which collectively constitute “business as usual.” On the other hand, the con-cept as used by “purists” does not, in the case of most remote mountain destinations, offer a means of sustainabledevelopment. The second section describes an ecotourism project in Lijiang (Yunnan Province, China). The objectivewas to promote independent backpacker tourism as a means of expanding economic opportunity while fosteringcultural and natural conservation. This project may serve as a useful example of how opportunities can be recognizedand yet missed. The third section describes an ongoing tourism development program in Rolwaling, Nepal. Thisprogram is being implemented by “Bridges: Projects in Rational Tourism Development” http://www.bridges-prtd.com/, an organization directed by the author of this paper. We hope that this innovative project will serve as a pilot forsimilar programs elsewhere. The fourth section proposes strategies for the expansion of independent trekking tourism,based on two survey studies as well as observations in Nepal and China.INTRODUCTION
if the distinction is necessary.) Backpackers can be readilyidentified on the basis of a conspicuous visual marker, a
Visions of sustainable development in remote natural ar-
marker that happens to play a key role in their travel be-
eas are generally associated with the precepts of
havior. The backpack allows them to travel around a coun-
ecotourism. In this paper we take note of current issues
try visiting urban centers for months, and then to take off
and trends in ecotourism and conclude that, while a mix
into the hills for a two-week trek. Backpackers frequent
of tourism types is usually both desirable and unavoid-
teahouses as well as museums and cathedrals, travel by
able, independent backpacker tourism is in many cases a
plane, bus and rail as well as by foot and (less commonly,
preferable target for development. Not only is “ecotour-
these days) by thumb. Independent backpackers can be
ism” as a market niche enmired in squabbles over who is
cultural tourists one day, sun-and-beach tourists the next,
and is not an ecotourist, but the trajectory seems headed
and adventure tourists on a weekend rafting trip on yet
for a developmental cul-de-sac, limited to upscale tour-
another day. They may join locally-based organized tours,
ism in artificial social environments. Unfettered by uto-
or they may stop traveling and take a job. Likewise, com-
pian aspirations, recreational trekking routes for indepen-
mercial groups may be outfitted with backpacks, and even
dent backpackers may serve as the template for a variety
travel in the manner of independent backpackers. This is
of microenterprises which dovetail with the pre-existing
of little importance to us. The need to distinguish reliably
multifunctional relationship between local residents and
between independent backpackers and other tourists is not
their environment; and they may trickle-drip the economic
urgent: we are neither counting on the other tourists nor
trying to impose guidelines for true backpackers.
By “independent backpacker” we mean someone who
Many independent backpackers could actually be con-
is traveling, either alone or with others, but not with a
sidered “ecotourists” and are sometimes attracted to
guided tour, and using a backpack rather than a suitcase
ecotour operations, although they do not set out with that
or other form of luggage. An essential characteristic of
specific objective. However, from the point of view of
backpackers as a market segment is that they can travel in
development planners, focusing on this market as inde-
virtually any environment, from urban to remote alpine.
pendent backpackers is simpler than targeting “ecotour-
(Off-road, they are “trekkers”—or “independent trekkers,”
ists.” It avoids the quandary of defining travelers accord-
Sicroff, Seth, Empar Alos, and Roshan Shrestha. 2003. Independent Backpacker Tourism: Key to Sustainable Development in RemoteMountain Destinations. In Landscapes of Diversity: Indigenous Knowledge, Sustainable Livelihoods and Resource Governance inMontane Mainland Southeast Asia. Proceedings of the III Symposium on MMSEA 25–28 August 2002, Lijiang, P.R. China. XuJianchu and Stephen Mikesell, eds. pp. 527–543. Kunming: Yunnan Science and Technology Press. Seth Sicroff, Empar Alos, and Roshan Shrestha
ing to their intentions (which are essentially unknowable
PART I: ECOTOURISM
and arguably irrelevant) or according to the results of theirvisit (which can only be determined through long-term
The conjunction in 2002 of the UN-sponsored Interna-
tional Year of Mountains and International Year of
From the point of view of remote mountain destina-
Ecotourism reflects the perception that tourism, and par-
tions, the independent backpacker market offers numer-
ticularly ecotourism, might offer a panacea for the troubles
ous significant advantages. Unlike members of commer-
of impoverished remote mountain areas. Mountains may
cial tours, independent backpackers are opportunistic (that
be repositories of rich natural resources, but the identifi-
is, open to new opportunities as they develop), flexible in
cation and extraction of that wealth can be expensive as
itinerary, relatively undemanding regarding comforts and
well as damaging to the environment and to the people
infrastructure, and often inclined to maximize their travel
who depend on them. Tourism, on the other hand, capital-
time by cutting expenses. Backpackers appreciate com-
izes on the most accessible of resources—those that can
fort but are also looking for adventure. “Roughing it” is
be observed or experienced by passive visitors. Some
actually an objective. (Note the name of one of the more
forms of tourism, such as climbing or rafting, may require
popular guidebook series, Rough Guides.) Although they
more active participation by the consumers requiring some
are generally equipped to hike, few are prepared for self-
development of infrastructure, but by and large the key
sufficient expeditions. Rather than sleep in tents and cook-
resource is relatively inexhaustible, the market presents
ing their own food, most will take advantage of whatever
itself in situ, and start-up costs are trivial compared to vir-
local accommodations and facilities are available on the
trail. Such “teahouse trekking” results in a high propor-
Unfortunately, there are complications. Mountain com-
tion of expenditures going directly into the pockets of lo-
munities are intensely dependent on a multifunctional re-
cal people with comparatively little “economic leakage.”
lationship with their natural environment. In general, they
While backpackers may not spend as much per day as con-
are subsisting at or beyond the carrying capacity of their
ventional tourists, they generally stay longer. To reach this
cultivated lands. Animal husbandry, hunting, and collec-
market, long-distance marketing is unnecessary. Word-of-
tion of forest products are all likely to be critical to eco-
mouth, bulletin board messages, internet postings, and a
nomic survival. Isolated from services available to low-
passing mention in a Lonely Planet guide book are suffi-
land communities (especially electricity and medicine),
cient. Independent backpackers are less likely than com-
the mountain communities depend on local resources. The
mercial groups to cancel plans due to actual or potential
mountains also play a key role in the spiritual life of their
political disturbance or natural catastrophe. They are gen-
human dependents. These multiple functions impose mul-
erally youthful (at least in outlook), ecosensitive, eager to
tiple constraints, and indigenous communities necessarily
learn and willing to help. All of these traits make indepen-
evolve relationships with their environment that allow sus-
dent backpackers the ideal market for new destinations in
tained reliance on limited and fragile resources. The in-
troduction of new consumers into this system tends to cause
Although basic infrastructure requirements are simple,
significant cultural and ecological disruption. The phenom-
initiating trekking tourism is not necessarily simple. In
enon of ecotourism is essentially an effort to accommo-
this paper the authors recount two attempts to establish
date guests into the natural and cultural ecology of remote
such development, discussing setbacks and proposing op-
destinations in a way that will optimize benefits and mini-
portunities to better exploit the potential of backpacker
mize hazards to all stakeholders, including flora and fauna,
tourism in the future. The first sprang out of a collabora-
and also instill in the tourist a globalized consciousness of
tive research project undertaken in the early 1990s by the
the importance of preserving Earth’s fragile biological and
Yunnan Academy of Social Sciences and the Geography
Department of the University of California at Davis whichfocused on the Yu Long Xue Shan, or Jade Dragon Snow
DEFINITION
Mountains, of Lijiang County, Yunnan Province, China.1Using ideas generated in this project, the authors founded
The definition of “ecotourism” has itself been a conten-
Bridges: Projects in Rational Tourism Development
tious issue (Wearing and Neil 2000). An underlying in-
(Bridges-PRTD), a small private company which since
convenience is that the word has gained currency in the
1999 has been conducting research and assisting in devel-
language-at-large as a vaguely conceived umbrella for any
opment in the Himalayan valley of Rolwaling, Nepal.
kind of ecosensitive travel. This usage is fully compatible
While both these projects were conceived as commu-
with the original meaning intended by Hector Ceballos-
nity-based development, we have become increasingly
Lascurain, who in 1983 coined the neologism “ecoturismo”
aware of the need to attend to conditions on a broader
as a portmanteau for “turismo ecológico” (Wood 2002).
scale. In the final section of this paper, which focuses on
In 1988, he defined ecotourism as travel “to relatively un-
national and municipal planning, we discuss opportuni-
disturbed or uncontaminated natural areas with the spe-
ties for increasing and enhancing the beneficial impacts
cific object of studying, admiring, and enjoying the scen-
ery and its wild plants and animals, as well as any existing
INDEPENDENT BACKPACKER TOURISM: KEY TO SUSTAINABLE DEVELOPMENT IN REMOTE MOUNTAIN DESTINATIONS
cultural aspects found in these areas.” This definition says
tation of the term among marketers (a.k.a.
nothing about the manner of studying, admiring, and en-
“greenwashing”). Certification is seen to be necessary for
joying, or whether all three sub-objectives must be in-
two basic reasons: (1) to encourage compliance with
tended by each ecotourist on every ecotourism occasion,
ecotourism objectives, and (2) to offset the costs of com-
or whether the object of “studying, admiring and enjoy-
pliance by giving a competitive advantage to compliant
ing” had to be the sole or even primary purpose.
The earliest definition proposed by The Ecotourism
By 1998 there were 46 ecolabel programs, mostly Eu-
Society in 1991 eliminates the confusion about those pur-
ropean, but the number and coverage is rapidly increas-
poses and adds a qualifier to the manner of travel, but it
ing. The Blue Flag Campaign, initiated in 1986 in France
remains loose: “Ecotourism is responsible travel to natu-
and adopted by the European Community in 1987, had by
ral areas that conserves the environment and sustains the
1999 certified the quality of more than 2,500 beaches and
well being of local people.” According to both of these
marinas. Green Globe 21, based on the principles of
definitions, as long as you engage in some outdoor activ-
UNCED’s Agenda 21, was established by the German
ity, refrain from unnecessary damage to the environment,
Touristik Union International (TUI) in 1994 and is one of
and directly or indirectly contribute to the local economy
the most widely recognized certification programs for tour-
(if there is one), you are a probably an ecotourist. Skiing,
ism enterprises throughout the world. The first ecotourism
mountain climbing, and sunbathing are obviously com-
certification scheme to actually achieve official status at a
national level, a step considered essential for effective
Revised definitions have become narrower and more
implementation, is Australia’s National Ecotourism Ac-
specific, and there has been controversy on virtually ev-
creditation Program (NEAP) funded by the Office of Na-
ery element of the concept. What, for example, is meant
by “relatively undisturbed natural areas”? Some interpre-
Despite the progress, a number of relatively intractable
tations lean to “pristinity,” although that quality is not likely
to be found anywhere much closer than the Moon, and itwould certainly disappear with the arrival of the first
1. For greatest impact, it would be best to have a single
ecotourists. Other experts would like to include, for in-
certifying authority. Given the range of services and
stance, Central Park in New York City (Weaver 2001).
contexts, and the lack of any pre-existing entity with
The problem of definition might be reaching a stasis
jurisdiction in such matters, convergence is likely to
with the publication by the United Nations Environmen-
tal Program (which shares with the World Tourism Orga-
2. Most of the certification schemes are based on narrow
nization the mandate for overseeing IYE) of a slender (and
checklists that tend not to cover all pertinent factors. a fortiori more authoritative) volume entitled Ecotourism:
3. Inspection and monitoring is logistically problematic
Principles, Practices & Polices for Sustainability. The
author, Megan Epler Wood, founder and president of the
4. Objectivity is likely to be compromised as long as the
International Ecotourism Society, cites the definition
operating costs of the certifier are underwritten by the
adopted by the World Conservation Union (formerly
applicants themselves. (Who in fact is going to certify
Ecotourism is environmentally responsible travel and
5. Virtually all programs are voluntary, with no provision
visitation to relatively undisturbed natural areas, in order
to enjoy and appreciate nature (and any accompanyingcultural features—both past and present) that promotes
And, particularly in view of these problems, there is an
conservation, has low negative visitor impact, and pro-
evident need to monitor the impact of the ecolabels, which
vides for beneficially active socio-economic involvement
would involve another level of logistical problems and
costs. A parallel phenomenon is the proliferation of codes
The brevity of the definition is vitiated, however, by
of conduct aimed at the tourists themselves. Once again
the ancillary inclusion of lists of apparently canonical
there are problems in the formulation of uniform and site-
“Components of Ecotourism” and “Principles of Eco-
appropriate guidelines and also in monitoring implemen-
tourism,” as well as “Characteristics of a Good Ecotour”
and guidelines for nature tour operators (Wood 2002). BUSINESS AS USUAL? ECOTOURISM CERTIFICATION
More distressing than the conceptual and procedural con-
By far the hottest issue these days is “ecotourism certifi-
troversies are the attacks of those who maintain that both
cation” or, more broadly, “ecolabeling” (Font and Buckley
ecolabels for businesses and guidelines for tourists are little
2001; Honey 2002). In part, the push for accreditation
more than marketing devices for commercial enterprises.
stems from the fuzzy definition of “ecotourism,” as the
This charge is certainly justified in at least some cases,
positive connotations have encouraged a liberal interpre-
and as mentioned above, a major topic of discussion among
Seth Sicroff, Empar Alos, and Roshan Shrestha
ecotourism exponents is how to distinguish bona fide eco-
Other “principles of ecotourism” prescribe that rev-
tourism from “greenwash.” Not surprisingly, many of the
enues be directed “to the conservation and management
most avid purists are actually interested parties and stand
of natural and protected areas,” and “that environmental
to gain financially both from the publicity of the contro-
and social base-line studies as well as long-term monitor-
versy itself and also from the impact of accreditation.
ing programs” be carried out (Wood 2002). These stipu-
Among those unconvinced by all the ecosensitive talk
lations are clearly not going to be feasible in an impover-
is a rather significant group of stakeholders. A coalition of
ished remote destination where the first—and perhaps
indigenous peoples has been protesting IYE on the grounds
only—step toward involvement in the tourism industry
that they were not adequately represented in the planning
may be the conversion of a few private homes into part-
time teahouses catering to occasional independent trek-kers.
…For centuries, Indigenous Peoples have suffered from
In fact, projects that conform to current notions of
displacement and dispossession and we see the incur-
“ecotourism proper” are likely to require substantial in-
sion of the profit-driven global tourism industry as well
vestments of outside time, know-how, and capital, and they
as the rhetoric of ‘sustainable development’ in the IYE
will remain dependent on sophisticated marketing beyond
as the latest threat to our lands and our communities…
the local region. They may serve a valuable function by
The IYE must not be used to legitimate the invasion
way of demonstrating sustainable development, but they
and displacement of Indigenous territories and com-
are not going to serve as a viable model for the thousands
munities. (Declaration of the International Forum on
of communities that would like to participate but have no
Indigenous Tourism, prepared for the World Ecotourism
Summit and the World Summit on Sustainable Devel-
Given the tendency of both commercial and educational
opment at Oaxaca, Mexico, March 18–20, 2002.)
tours to include both natural and urban destinations, wemight expect “ecotourism” to acquire an even broader ap-
CONCEPTUAL INCOMPATIBILITIES
plication. After all, volunteer work and study (as well asappreciation and enjoyment) can easily focus on the ecol-
Apart from these unseemly controversies, there are aspects
ogy (natural as well as cultural) in relatively impacted as
of “ecotourism proper” that we find problematic from the
well as relatively un-impacted areas. In short, we believe
perspective of tourism development in impoverished re-
it would be fair to use the word “ecotourism” to describe
mote mountain regions. Some seem to proceed from over-
the kind of traffic we would like to see in remote moun-
sights that might be corrected. For instance, one “prin-
tain destinations. On the other hand, we find it simpler to
ciple” of ecotourism is the insistence on “minimizing the
avoid the term—which is why we call our company
use of fossil fuels.” Clearly, the optimal energy solution
“Bridges: Projects in Rational Tourism Development.” We
in many remote mountain destinations would be micro-
are not trying to establish a new branch of alternative tour-
hydropower plants, but these are generally unfeasible in
ism; we simply prefer to avoid the moral pretensions and
the earlier stages of development. This means that fossil
lexical polemics that have become associated with
fuels are sometimes the best hope. In the Khumbu of Nepal,
for instance, the use of kerosene has been essential in thereduction of pressure on forest resources. The idea of mini-mizing the use of fossil fuels is actually quite ironic in the
PART II: THE JADE DRAGON TREKKING
context of an industry that promotes travel to destinations
PROJECT2
on the other side of the world, consuming thousands ofliters of (non-renewable) jet fuel per person.
In 1993 and 1994, a collaborative research project involv-
A more fundamental problem is that many of the “prin-
ing the Yunnan Academy of Social Sciences and the Ge-
ciples” or “components” of “ecotourism proper” are predi-
ography Department of the University of California at
cated on the assumption that ecotourism is and will con-
Davis undertook an intensive study of six villages in the
tinue to be comprised primarily of packaged tours. Much
Jade Dragon Snow Mountains (Yu Long Xue Shan) of
is made, for instance, of the importance of education—
Lijiang County in Yunnan Province, People’s Republic of
not just passive observation and contemplation, but “in-
China, with special attention to issues of gender and eth-
terpretation,” with trained (and certified!) guides and ma-
nic equity (Ives and He 1996; Sicroff 1998; Swope 1995).
terial distributed to travelers even prior to departure. Aside
This research was intended both as a source of baseline
from the presumption that tourists constantly need to be
data for further studies and also as a basis for recommen-
taught, and moreover that they couldn’t learn what they
dations regarding appropriate and sustainable develop-
needed from guidebooks and other reading material or
casual discussion with local residents, there is the assump-
In November 1994, toward the end of our second three-
tion that the tourism enterprise would have the resources
month research expedition, the YASS-UCD research team
participated in public meetings at Wenhai and Yuhu to dis-
INDEPENDENT BACKPACKER TOURISM: KEY TO SUSTAINABLE DEVELOPMENT IN REMOTE MOUNTAIN DESTINATIONS
cuss the future. It came as something of a surprise that in
At the time of our visits, there were no paved roads in
both villages, despite the fact that only a handful of trav-
Yuhu. The town was linked by a narrow one-kilometer
elers had passed through in several decades, there existed
dirt road to the new paved road that connects the village
a nearly unanimous conviction that tourism was the solu-
of Yulong (site of the Yufeng monastery, with its 10,000-
tion to all problems. Villagers presented numerous spe-
Blossom Camellia) to the “highway” projecting north from
cific ideas as to how to exploit local natural and cultural
Lijiang up the center of Lijiang Plain. Although a scant
assets. We took notes, and compiled an ambitious but scal-
twenty minutes by taxi from downtown Lijiang City, daily
able program to develop community-based tourism, which
life in Yuhu depended entirely on medieval technology.
was subsequently approved in both towns by apparently
Fields were tilled by ox-drawn plows. Electricity was avail-
unanimous voice vote. What follows is a summary of the
able on a limited scale, enough for a few dim lights; many
households have radios, but there are no TVs. Plumbing
The feasibility of the proposed trekking routes depended
was non-existent. The water supply was an open channel
on two fundamental considerations: Are the assets suffi-
paralleling the main street; domestic animals waded into
cient to attract tourists? Would such development suit the
it for a drink, villagers washed their clothes in it, trash
needs of the community? Of course, there are numerous
was tossed in or around it, and from it was drawn all water
potential obstacles to any development plan, and several
for cooking and drinking, generally in the early morning
were elaborated in our plan. However, there is no point in
when it was somewhat cleaner. Toilet facilities were primi-
reviewing these here; instead, we will simply explain the
tive outhouses; feces and odd scraps of paper or cigarette
obstacles that did in fact materialize.
wrappers used as toilet paper accumulated where theydropped, or a few feet away, eventually to be spread over
BACKGROUND
the fields as night soil. The only “modern” facility was theconcrete latrine in the schoolyard, a wretched stinking open
Technically, both Wenhai (3050 m) and Yuhu (2730 m)
cesspool crawling with maggots and worms—like public
are “administrative villages” within Baisha Township, im-
toilets everywhere in China. The only recreational facility
mediately north of Lijiang City. The village generally re-
was a pool table attached to one of two minuscule conve-
ferred to as “Yuhu” actually comprises two “natural vil-
nience shops with window-counters facing on the widen-
lages,” Upper Yuhu and Lower Yuhu, which together with
ing in the access road that serves as a primitive market
the natural village of Wenhua (two kilometers east of Yuhu)
square. Here residents sold freshly butchered pigs through
form the “administrative village” of Yuhu. Wenhai Ad-
a haze of flies, and when the peddler came through once a
ministrative Village includes four natural villages: Upper
week, bartered grain for noodles. A somewhat larger walk-
(Xia) Wenhai, Lower (Shang) Wenhai, Runangu, and
in store on the south side of the village headquarters pur-
Enjiding. Upper and Lower Wenhai are both located near
veyed sneakers, flashlights, and a modest inventory of
the administrative village headquarters on Wenhai Lake;
Runangu is an hour’s walk to the northwest, across the
Conditions in Wenhai were (and remain) even more
valley from Enjiding village. Because of time constraints,
primitive than those in Yuhu. The total cash income of
our investigation focused on Upper Wenhai and on Upper
Wenhai administrative village in 1992 was 346,540¥, or
and Lower Yuhu, with only cursory attention to the other
419.54¥ (US$51) per capita. Not only was productivity
inadequate to provide for minimal nutritional requirements,but economic prospects were so bad that women from other
villages were unwilling to marry young men from Wenhai. While Wenhai is only 23 kilometers by road and trail from
Yuhu is one of the poorest administrative villages in Lijiang
Lijiang (and much less, as the crow flies), it is quite re-
County. In 1992, the total income of the two natural vil-
mote from modern influences due to its location at an el-
lages of Yuhu was 474,824¥, or 442.11¥ (US$54) per
evation of 3,180 meters in the southern foothills of the
capita. According to 1992 figures, there were 273 house-
Jade Dragon Mountains. The closest road is one that leads
holds in the entire administrative village of Yuhu, with a
to Yuhu and Yufeng Si. It takes three to four hours to reach
population of 1,277. The number of members per house-
Wenhai by foot from Baisha, and all goods must be car-
hold had dropped substantially over the previous four de-
ried by humans or pack animals. Due to the elevation, win-
cades, from 6.00 per household in 1950 to 4.70 in 1992.
ters are cold, without electricity, Wenhai was entirely de-
These trends, in a minority region (where families are not
pendent on fuel wood and charcoal for cooking and heat-
legally restricted to one child) suggest the influence of
poor nutrition, out-migration, and depressed economic op-
At the time of our study, it seemed unlikely that con-
portunity. This is consistent with our finding in June 1993
ventional agriculture could provide more than a meager
that thirteen households (with 55 members) out of the 123
subsistence way of life in either Yuhu or Wenhai. Illegal
households in Upper Yuhu alone had insufficient resources
timber cutting, however, had become a significant element
to meet their basic nutritional needs.
of the economy. Not only were important resources being
Seth Sicroff, Empar Alos, and Roshan Shrestha
depleted, but essential labor was being diverted from field
Topographically, Wenhai’s setting contrasts strongly with
crops and animal husbandry. As is generally the case where
Yuhu’s. The village is clustered around the northern shore
black market activities compete with legitimate interests,
of Wenhai Lake, an oval expanse about two kilometers long
there was collateral damage to the social fabric: fights and
and three-quarters of a kilometer wide. During the dry win-
rivalries had broken out, and representatives of traditional
ter, the lake drains away into limestone sinkholes at the
institutions had been threatened and even attacked as they
southern terminus, leaving a broad meadow that is kept
closely cropped by herds of mules, horses, and swine. To
As a supplemental and largely seasonal activity, tour-
the west and east rise forested slopes; to the north, a humid
ism appears to be a potentially lucrative alternative to such
forest of evergreens and rhododendrons stretches two or
current “sidelines” as basket and broom making, not to
three kilometers before giving way to a broad deforested
mention illegal exploitation of forest resources. Moreover,
valley. Above Wenhai to the northeast towers the shimmer-
the need to provide hospitality at an internationally ac-
ing snow-clad peak of Shanzidou. The surroundings are
ceptable standard would introduce improvements in sani-
dramatic, whether in late winter and spring, when
tation, water supply, waste disposal, and basic conditions,
Shanzidou looks down on a quaint little village of cottages
as well as stimulate interest in English, service training,
and cobbled lanes and a vast green meadow dotted with
and general education. These would inevitably enhance
horses and sheep, or in late summer and fall, when the
the general standard of living. Mere exposure to Western
meadow is transformed into a broad sapphire lake.
culture close at hand would broaden the horizons of all
Although the name Wen Hai means “Culture Lake,”
residents and motivate some to seek greater opportunities
the town was never a significant cultural center; in fact,
for themselves individually, for their families, and ulti-
its traditional name was Gan Hai, or “Dry Lake,” and was
changed after the Communist Revolution in order to in-spire greater efforts to expand literacy. The current school
CORE ASSETS
is housed in the run-down shell of a monastery, whichreally ought to be reconstructed: with all the damage, the
Both Wenhai and Lijiang share in the rich natural and cul-
original beauty and grace is still evident, even to a non-
tural heritage of Lijiang County and of Yunnan as a whole.
specialist’s eye. Wenhai’s primary cultural attraction, how-
These are really too numerous to elaborate in any kind of
ever, must be the current way of life—admittedly, an un-
detail. For our purposes it is sufficient to point out that the
stable basis on which to build “sustainable” tourism, as
1996 edition of Lonely Planet’s guidebook for China high-
the success of tourism development would change the ob-
lighted only two locales as having the potential to become
ject of its attention. In this regard, one of Wenhai’s stron-
“legendary backpacker destinations.” One was Xishuang-
ger assets is surely its location. Just a few hours’ walk
banna, in southern Yunnan, and the other Lijiang (Taylor
from Lijiang City, the nearest approximation to the twenty-
first century in the northwestern part of Yunnan, Wenhai
Wenhai and Yuhu, though very different, have similar
offers a glimpse of a traditional pastoral lifestyle. Remote
assets. Both are peaceful and exceedingly picturesque sanc-
(due to the topography), yet conveniently close at hand;
tuaries of a traditional way of life that elsewhere is rapidly
impoverished, subsisting with very few modern ameni-
dissolving and assimilating into mainstream Han culture.
ties, yet not the least squalid, Wenhai is a natural destina-
The natural surroundings are spectacular and diversified,
tion for the culturally voyeuristic tourist.
with opportunities for picnicking, hiking, rock-scrambling,
Wenhai is a logical base camp for climbing expeditions.
(When the British Royal Mountain Climbing Club
In the Naxi language, Yuhu is called Ngvlvkee (“Foot
mounted an expedition to climb Shanzidou in 1996, they
of the Snow Mountain”), and indeed the village is perched
stayed at Wenhai for two weeks, waiting for the weather
on an alluvial fan at the foot of the southeastern escarp-
to clear.) Apart from the main peak, there are nearby rock
ment, directly beneath the tallest peak in the Jade Dragon
faces and caves, although the sharp and somewhat crum-
range. Though a small village, Yuhu is famous throughout
bly limestone may not be ideal for climbing.
the Naxi culture. For a long time, it was an important royal
Wenhai is also a good point of departure for visits to
residence. The site of the palace itself is clearly marked
Runangu and other nearby villages. Runangu is even
by a group of cedars on the northern side of the current
poorer and more authentic than Wenhai. Most of the Yi
village. During the 1950s and 1960s glazed tiles with en-
women still wear their traditional costumes, and their dance
graved designs were discovered there. In addition, Yuhu
ensemble is a popular attraction when it appears in Wenhai
was home base for Joseph Rock, an exceedingly flam-
boyant Austrian-born naturalized American who, from1922 to 1949, carried out pioneering studies in natural
SYNERGISTIC MULTIFUNCTIONALITY: ANCILLARY
history and Naxi philology on behalf on National Geo-DEVELOPMENT OPPORTUNITIES graphic Magazine and Harvard’s Arnold Arboretum. Yuhu’s glamorous history and its connection with Joseph
By providing an on-site market for under-exploited re-
Rock are both important tourism assets.
sources and by motivating shifts in energy allocation and
INDEPENDENT BACKPACKER TOURISM: KEY TO SUSTAINABLE DEVELOPMENT IN REMOTE MOUNTAIN DESTINATIONS
cultural priorities, a relatively small influx of visitors may
locale for raising rainbow trout (hong zun yu), an intro-
initiate changes that have important repercussions beyond
duced species that commands premium prices.
immediate tourism revenues. Such changes typically in-
In Wenhai, there was considerable discussion of what
clude strengthening of traditional life style, renewed in-
to do with all the chickens when the tourism eggs started
terest in protection of natural resources, and introduction
to hatch: there were many who spoke in favor of the pur-
and expansion of cultivars and handicrafts. Given the ex-
chase of a good stud yak so as to increase the quality and
traordinarily high market value of specialty products when
number of the cattle herds. This recommendation was os-
sold directly to a local end-consumer, tourism may cata-
tensibly linked to tourism development insofar as the tour-
lyze initiatives that subsequently develop into new cash
ists would be a likely market for dairy products; on the
other hand, it seemed evident to us that tourism repre-
One of the immediate repercussions of a new tourist
sented something of a bird in the bush to many villagers,
trade would be a small but relatively lucrative market for
while livestock seemed a more reliable source of income.
cash crops that would enhance the rather scant menu of
Western tourists are notoriously fascinated with tradi-
staples generally consumed by villagers. Our experience
tional Eastern medicine. Dr. Ho, a herbalist who caters to
in Nepal and elsewhere has shown that unusual luxury
tourists in Baisha, has become the premier attraction of
foods can become tourism magnets as important as any
that town—a tourist draw far more important than the fa-
cultural or topographic attraction. Two notable examples
mous frescoes and architectural relics (Taylor 1996). Many
on the Everest trekking route are cheese, produced at mon-
of the important herbs are actually natives of the higher
asteries such as Thodung, and apple products (especially
elevations, and Wenhai traditionally cultivates medicinal
pie and cider), at Ringmo and on the Lamjura Pass.
plants of very high quality. These plants include chinguan,
The same cold climate and thin, sandy soil that limit
dangui, fuzi, muhang and ginseng. The major medicinal
productivity of the major field crops in Yuhu are actually
plant today is marijuana. In 1972, the marijuana produc-
quite propitious for other crops. The development of new
tion was 100 kilogram from 5 mu; in 1992, 39 kilogram
markets for specialties has even encouraged reclamation
were harvested from 4 mu. (Sixteen mu equal one hect-
of hitherto uncultivated land. Among the new crops are
are.) While this particular crop might pose problems, the
the large white bean (da bai yun do), and the fen si gua
other crops could be marketed in sachets as tourist souve-
melon, whose seeds command a high market price. Pros-
pects are also good for the expansion of horticultural crops,
Tourism can also work synergistically with efforts to
particularly apple and plum. Yuhu’s cold climate is also
conserve endangered natural resources. In the first place,
suitable for growing apples, plums and other horticultural
residents quickly realize that the tourists are attracted to
crops. Apples ripen much later in Yuhu than in other or-
“pristine” natural environments and repelled by the kind
chards in Lijiang County, giving the village an important
of destruction caused by large-scale timber extraction. With
sufficient economic motivation, the villagers are more
Several potentially lucrative strategies for the husbandry
development have been recognized in recent years. These
This motivation would become even more compelling
involve dzo (yak-cow hybrid), ximanda’er (dairy cattle),
if villagers realized the potential market for specialized
pig, sheep, and fish. Some of these strategies actually in-
tours. Rhododendron and azalea tours would be a logical
volve the resurrection of traditional practices. From 1964
development, as there are 41 varieties in the area, many
to 1987, there were still more than fifty dzo in the village.
around the meadow of Xian Ji Ya. Already, villagers in
Since the implementation of “household responsibility,”
Yuhu have undertaken to plant rhododendrons in their gar-
most of the dzo have been bought by the people of the
dens. One, Jia Ya Lü of Lower Yuhu, learned during his
Tibetan village Sandawan in the Hei Shui valley. The but-
work at the Institute for Botanical Studies at Kunming how
ter made from dzo milk is firm and tasty and stores well. It
to raise rhododendrons and began to cultivate them on his
is also comparatively expensive: each kilogram of dzo
own in 1988. On a half-mu plot, he has grown some 40
butter can be sold for as much as 60¥, compared to 24¥
different varieties, more than 30 from the local area. His
for ordinary cow butter. Sheep and goats, once numerous,
plants have been sold to the Golden Palace (Jin Dian) in
can be exploited for the production of traditional woolen
Kunming and to the Lu Shan Botanical Garden; he also
capes. The problem is that the traditional technique for
sells specimens to Beijing and elsewhere. Jia Ya Lü’s ex-
making the capes has been all but lost in Yuhu; earlier,
pertise could be the basis for specialized tours, with cli-
many old people were engaged in this handicraft, but now
ents being led on a trek through the hills to see the rhodo-
few are left. The consensus among the villagers is that, on
dendrons in flower. The key problem is to prevent dam-
an expanded scale, this cottage industry would be a useful
age to natural stands through collection and transplanta-
addition to Yuhu’s “sidelines” and would encourage the
tion. Specimens for export should be grown from seed or
development of larger sheep herds. Sheep raising not only
section. Reforestation of damaged stands would protect
augments household income but also provides a source of
high-quality fertilizer. The same cold-spring sources that
Like Yuhu, Wenhai could be a good base for botanical
are so important to Yuhu’s herds also make Yuhu a good
tours. The rhododendron forests are in fact much more
Seth Sicroff, Empar Alos, and Roshan Shrestha
accessible from Wenhai than from Yuhu. Wenhai is also
close to some of the richest sources of alpine medicinalherbs; these lie several hundred meters above the trail that
• From Yuhu: rhododendron and bird-watching walks;
connects Wenhai and Runangu. The surviving fauna might
ascent to the meadow at 4,000 meters; walk up to a
be too rare to make much of, economically, except per-
haps the birds. During certain months of the year, Wenhai
• From Wenhai: hikes up the hills to the east and west, or
Lake is visited by large numbers of migrating waterfowl,
over the pass to the southwest; walk up to the snow
line; this is also the best place to launch a summit climb
Bird-watching is another option. In the mountains above
• From Qiaotou: bus to Zhongdian, Sanpa, and Deqen,
Yuhu there are still several species of pheasant, especially
in the Xian Ji Ya area. In the early morning, the endan-
• From Walnut Grove: trek to Haba village and then to
gered white pheasant can be spotted. Ives and Messerli
the sinter terraces of Sanpa (an important religious pil-
have proposed that, with protection and perhaps a cap-
tive-breeding program, the endangered endemic Crossop-
• From Daju: climb the northern peaks of the Jade Dragon
tilon c. lichiangense would be an enticing attraction for
Range (these are non-technical and do not require
Western photographer-ornithologists (Ives and Messerli
Horses and mules have been used in recent decades
primarily for illegal timber extraction operations. How-
These diverse attractions could bring trekkers who were
ever, Wenhai’s large herds of equines could become a tour-
not so intent on completing a full circuit on foot; or, they
ism asset, whether to carry supplies for tourist consump-
might become catalysts that motivate local interests to com-
tion or to assist excursions and expeditions. The horses
plete the trail links for a full circumambulation. In the
and mules are also picturesque, as they graze on the banks
shorter term, more modest circuits could be promoted:
of the lake shore or on the meadow when the lake is dry.
Yuhu-Wenhai-Yulong (site of the Yufeng Monastery with
Many tourists have heard of Lijiang’s reputation for horse
its 10,000-Blossom Camellia); or Yuhu-Wenhai-Lijiang
breeding. A horse fair featured prominently in the BBC
(descending directly south of Wenhai, rather than return-
film “Beyond the Clouds,” and guidebooks often refer
vaguely to the possibility of finding someplace that rents
Initially, the key investment in Wenhai and Yuhu would
horses for riding. This could become a lucrative option
be two small lodges capable of accommodating sixteen
guests each. In Yuhu, the plan entailed the purchase ofJoseph Rock’s former residence and its conversion into a
TOURISM DEVELOPMENT PLAN
small museum. Other enhancements of Yuhu’s current as-sets might follow, including the reconstruction of the
Our proposal for the tourism in the Jade Dragon Moun-
Princess’s island prison in Yuhu Lake, and the restoration
tains was essentially scalable. It could begin with modest
of the Naxi kings’ summer palace. To manage these de-
steps in one or two locales, but we hoped that it would
velopments—both with regards promotion and also as con-
expand to embrace a large area with a wide range of at-
cerns the equitable sharing of labor and profits—it was
tractions that would appeal to tourists with diverse inter-
agreed that each village would form a Tourism Coopera-
ests. The basic concept was to promote tourism to Yuhu
tive and that the cooperatives would work together in de-
and Wenhai as stages of a longer route circumambulating
veloping and promoting the trekking circuit. Training of
the entire Jade Dragon Mountain range. This ten-to-twelve
co-op managers would be provided by the Lijiang Coop-
day route would encompass virtually all the villages in
eratives Project (Lijiang Naxizu Ziahixian Hezuoshe
the region, and would accomplish two important goals: it
Choubei Lingdao Xiaozu), an institute founded in 1992
would encourage trekkers to spend a maximum amount
by members of Simon Fraser University (Canada) and the
of time (and money) in the region without retracing their
steps; and it would allow for an equitable distribution of
At Wenhai, there was the possibility of constructing a
tourism income. The full route would begin at Yuhu, as-
small dike around the sinkholes by which the lake drains
cend to Wenhai, traverse around to the northwest before
away every year. This would allow more consistent ex-
descending near Qiaotou, continue through Tiger Leap
ploitation of the lake as a tourist attraction, making boat-
Gorge to Daju, and return to Lijiang via the Nature Pre-
ing and fishing possible. At the same time, the lake could
serve. In some sections, new trails would need to be de-
be configured as a full-scale fishery, with isolated breed-
veloped so that trekkers could avoid motor roads. The key
ing and nursery pools, as well as weirs for convenient har-
attraction would be Tiger Leap Gorge, and it would be
vesting. (In the spring of 1993, the Lijiang County Water
necessary to protect a hiking trail against encroachment
and Electrical Resources Department inspected the lake
and estimated that a dike would cost 10,000¥, or
Along the entire route, there are options for side trips
US$1,250.) One concern that is to some extent indepen-
that could become principal motivators in themselves, as
dent of the tourism project is how to protect wildlife at
INDEPENDENT BACKPACKER TOURISM: KEY TO SUSTAINABLE DEVELOPMENT IN REMOTE MOUNTAIN DESTINATIONS
Wenhai, especially waterfowl on the lake. At certain times
natural villages which began some years ago when Lower
of the year, the lake is visited by hundreds of ducks and
Wenhai allegedly appropriated part of Upper Wenhai’s
other birds, including grebes, gulls, and even black storks
collective forest. A second problem was the lack of train-
(Ciconia nigra), a Category 1 Protected Species. These
ing of co-op members in basic principles of organizational
birds are hunted opportunistically by villagers despite ex-
operation, especially in keeping records of decisions and
isting laws protecting certain species. If the lake were des-
expenditures. A third concern was that women seemed not
ignated a county-level nature reserve, it might be protected
to be involved in the co-op. The one female villager elected
but at the risk of unappreciated outside interference. At
to the supervisory committee was soon replaced by her
any rate, this is a management issue that would certainly
husband on the grounds that it was unseemly for a woman
have to be addressed if Wenhai is to market itself to tour-
to go with men to meetings at night. Whether coinciden-
ists for whom such wildlife resources constitute a signifi-
tally or not, this woman had also been critical of the way
A somewhat more ambitious element of our plan was
When we visited Yuhu and Wenhai in May, 1997, we
to set up a study-abroad program at Yuhu. Using the Jo-
found both projects had stalled. The replica of Rock’s
seph Rock museum and visitor center as an instructional
house in Yuhu was little more than a foundation, and al-
base, students could come for instruction, research, and
though funding was unavailable, the Party Secretary said
volunteer work in a variety of projects contributing to both
that there was some talk of building the lodge at the Yu
tourism development and also to a database that would
Zhu Qing Tian scenic spot. We voiced numerous objec-
serve in the planning and monitoring of that development.
tions to this site, but, as funding was not available for thatplan, there is little point in enumerating those objections
IMPLEMENTATION
here except to note that such development schemes arelikely to go astray in the absence of continuous oversight.
From the small fund set aside for “mini-development
The Wenhai lodge was much further along: fresh bed-
projects,” the YASS-UCD team allocated 50,000¥ (about
ding was available, and my translator Yang Binghua and I
US$9,000 at the then-current rate of exchange for For-
were able to stay the night in relative comfort. The design
eign Exchange Certificates, or FEC; US$6,250, at the ren
and location of the lodge seem less than optimal: it is situ-
min bi exchange rate) to each of the two villages, Wenhai
ated so that there is no unobstructed view of either the
and Yuhu. Since the Ford Foundation declined to continue
lake or the snow-clad peaks. Even if the building had been
our funding beyond 1994, we had no role in the imple-
better located, the structure does not take advantage of the
mentation of the Yuhu-Wenhai tourism project beyond the
natural surroundings, as all the rooms are located at ground
donation of this seed-money. Instead, a tourism coopera-
level inside a walled compound. When we asked how that
tive was to be set up in each village, and they were to
property had been selected, we were told that a politically
purchase land and buildings suitable for the establishment
well-connected individual had been eager to sell it.
of a modest trekking lodge. It was hoped that the Yuhu
On the occasion of my May 1997 visit, we were able to
cooperative would be able to purchase the farmhouse for-
observe Wenhai’s lake in its dry phase. We were surprised
merly occupied by Joseph Rock for conversion to a mu-
to see several hundred head of livestock grazing on the
well-established pasture. Although the grass was still short,
A farmhouse was soon purchased in Wenhai at a cost
it seemed obvious to us that the lake-bed pasture must be
of 23,000¥, and some renovation was undertaken. This
a significant economic resource to many villagers; with-
building was extensively damaged by the 1996 earthquake,
out it, villagers would have to move their herds and flocks
and funds to complete the project were unavailable. In
to lands at least several hours away. We expressed our
Yuhu, negotiations to purchase Rock’s former residence
surprise to He Rong Zhi, the village headman, that villag-
at a reasonable price proved unsuccessful. The owner
ers would contemplate damming the lake and foregoing
wanted somewhat more than we had foreseen, and, though
the convenience of this pasture, even for a few months.
the difference was actually piddling by “real world” stan-
He confirmed that in fact the villagers hated the lake. We
dards, a decision was made to construct a replica of that
asked him whether they had considered blasting out a chan-
building as a trekking lodge. Land and materials were pur-
nel at the lower end so that the lake would not form in the
chased, and a foundation was laid, but as in Wenhai, the
first place. He thought that sounded like a good idea.
money proved—somewhat mysteriously—insufficient.
In 2002, we found that our entire tourism development
Early on, we learned of several problems that had arisen
plan had been overtaken by events. Our ecolodges had
concerning the Wenhai tourism co-op. First, due to widely
stalled out by late 1997. Then, in 1998, the Nature Conser-
expressed lack of interest in tourism development in Lower
vancy got involved in a huge project embracing an area of
Wenhai, the co-op was set up within Upper Wenhai alone,
northwestern Yunnan the size of West Virginia. One of the
despite the fact that the Lower Wenhai is an integral part
elements of this project was ecotourism development in
of the target area and shares responsibility for the man-
Wenhai. Using the YASS-UCD ecolodge as the basis of
agement of the lake. The exclusion of Lower Wenhai from
development, Graham Bullock and his colleagues revital-
the co-op exacerbates a long-standing friction between the
ized the cooperative movement that had foundered in our
Seth Sicroff, Empar Alos, and Roshan Shrestha
absence. The farmhouse has been rehabilitated, retrofitted
erated by the lodge. More to the point, the project targets
with alternative energy technology, and is now prepared to
development only at one tiny village. It is unlikely that the
welcome guests. The villagers of Lower Wenhai belatedly
Nature Conservancy could instigate such development in a
discovered an interest in tourism development, and a “home-
dozen other nearby villages. Nor is there much likelihood
stay” plan was developed involving five households.
that other villages will fall into line on their own to create a
The Yuhu component of our plan took a radically differ-
significant trekking route that would allow the economic
ent route. A certain Mr. Huang used his private resources to
and recreational benefits to penetrate the entire region.
acquire the original Rock farmhouse and convert it into a
Lijiang, meanwhile, has transmogrified from a remote
modest museum. (The unfinished “replica” was torn down.)
and largely “undiscovered” destination into a mass-tour-
Huang also constructed a rather spiffy hotel (more or less
ism Mecca attracting upward of a million domestic tour-
compatible with local architecture), and substantially modi-
ists per year. The Old Town (Dayan), now a World Heri-
fied the landscape at the northwest end of town, building
tage Site, has been gentrified and turned into a tourist
shrines and stairs around the sacred sites. A parking lot was
ghetto. Where there were a total of six hotels in 1995,
installed at the south end of town, bringing busloads of tour-
there are now more than 200. There is considerable pros-
ists. It was not possible for us, in the course of our extremely
perity, but much of the wealth is clearly in the hands of
short visit, to determine the extent to which villagers were
profiting from this development. Dozens stood around with
The extent of the transformation is such that it is im-
caparisoned ponies hoping to find clients, with not much
possible to evaluate the impact on the fly. Clearly, the route
apparent success. For some reason connected with tourism
taken by the Old Town is nothing like what is envisioned
development, a new ordinance had forced farmers to stop
by World Heritage Site planners. Much of the develop-
cultivating a number of fields at the south end of town. De-
ment has been at the expense of ancient structures that
spite the obvious opportunities for collaborative promotion,
should have been protected. Important local traditions, such
the Wenhai and Yuhu developments had proceeded totally
as the weekly market in the Old Town square, have been
independently. We were told that this was at least in part
discontinued. Ordinances require that at least one atten-
due to Mr. Huang’s acquisition of a captive monkey for the
dant in each shop or tourism enterprise wear some kind of
entertainment of his guests—a tactic incompatible with the
ethnic costume at all times. But the costumes are not nec-
Nature Conservancy’s raison d’être.
essarily local, and the many of the people wearing them
We believe that developments in Wenhai and Yuhu are
are newly-arrived entrepreneurs and not of the ethnicity
typical of the two varieties of “ecotourism” that we dis-
represented by the garb. And yet the prosperity seems to
parage in the first part of this paper. Whatever the inten-
be rather broad-based. Everywhere you look there are large
tions of Mr. Huang, and we have no doubt that they were
showrooms offering scores of cellular phone models, and
of the purest, Yuhu has become a mass-tourism destina-
even the rickshaw drivers carry phones on the job.
tion. Tourists arrive in large groups, overwhelm the town
As far as we know, our idea of creating a trekking route
with their simple numbers, commoditize everything in
around the Jade Dragon range has never been formally
sight, and depart. Their contact with villagers is minimal.
presented to the authorities. In any case, the main attrac-
Certainly there is some economic benefit for the village
tion, Tiger Leap Gorge, can no longer be considered a next
as a whole, but the presence of a single starred hotel obvi-
last-best-place for trekking. A road blasted through the
ously impedes the development of smaller-scale lodges
west side of the gorge has obliterated the favored hiking
which would allow for much more equitable distribution
trail; on the east bank, a new path has been blasted as far
as the main rapids. The entire development is evidently
The Wenhai project, on the other hand, is committed to
intended to appeal to mass tourism. There are no villages
doing the “right thing”: a large proportion of the villagers
on this route, and the primary source of income is surely
are involved financially, and there is a serious effort to mini-
from the scores of human-powered rickshaws that now
mize deleterious cultural and economic impacts. Yet the
expedite traffic. Furthermore, the government is still ap-
project is and must be atypical. The high cost of rooms
parently considering a plan to damn the gorge in order to
($20 per night) is likely to deter independent backpacker
generate hydroelectricity. There is still a chance to reverse
tourism, and villagers cannot be permitted to compete with
and repair some of the damage done to this magnificent
the communal ecolodge. The suppression of free-market
natural site, but that would require a paradigm shift on the
forces entails social engineering and artificial constraints
part of Chinese planners. Certainly, the continued work at
that are unlikely to be compatible with individual initia-
Three Gorges does not bode well for Tiger Leap Gorge.
tive, and they are probably unsustainable in the long run. In the short run, the project has moved at a glacial speed. CONCLUDING OBSERVATIONS
Even after several years, there has been only a handful ofpaying visitors. The entire scheme depends on the contin-
First, sustained supervision is necessary for any project
ued presence of outside consultants and also on funding
based on innovations in social structure, and particularly
that is vastly incommensurate with the actual revenues gen-
where novel forms of community cooperation are required.
INDEPENDENT BACKPACKER TOURISM: KEY TO SUSTAINABLE DEVELOPMENT IN REMOTE MOUNTAIN DESTINATIONS
Conflict, corruption, and self-interest must be expected
minority in Nepal, their cousins in Rolwaling languished
even in the most idyllic settings. Any plan predicated on
in a stultifying economic limbo due to the arbitrarily re-
social harmony and individual willingness to think first of
strictive regulations on tourist access. There is a school
the common good is likely to run into serious trouble. Sec-
that generally functions for part of the year, being closed
ond, unless the project managers happen to have absolute
during the cold season; there is no clinic, no police or postal
authority over the community (which we believe is not a
service, no telephone, and no electricity. Virtually all of
good idea), plans must take into account the likelihood
Beding’s able-bodied men—except a handful of clergy—
that local residents will choose not to work within a com-
seek employment in tourist services outside Rolwaling for
munal cooperative and elect instead to compete with the
at least half the year; the women and children are left alone
communal facility. Third, plans for development of remote
to harvest the potatoes, tend to the animals, gather fodder
mountain destinations must take into account gateway and
for the winter, and manage the households. Unsurprisingly,
Rolwaling’s value as a biological refuge derives partly
from its location and physical isolation. Running east-west
PART III: BRIDGES TO ROLWALING
for approximately 30 kilometers, it is separated from Ti-bet by a stretch of the Himalayas that includes Gauri
In 1998 we undertook a tourism development program
Shankar (7,134 m), which for some time was thought to
which was intended to build on the ideas developed for
be the highest peak in the world. The Rolwaling River
and lessons learned in Lijiang (Sicroff and Alabajos 2001).
flows into the Bhote Kosi (one of several in Nepal); this
Bhote Kosi soon becomes the Tamba Kosi. Simigaon, atthe confluence of the Rolwaling and the Bhote, is about
• Provide trekking opportunities for independent back-
90 kilometers east of Kathmandu as the crow flies. It can
packers as opposed to packaged commercial tours
be reached by a four to five day trek from Barabise, which
• Offer educational and volunteer opportunities for tour-
lies on the road to Tibet in the next valley to the west, or
by a two to three day trek from Dolakha, the district ad-
• Promote research which would contribute to a data-
ministrative seat, located on a short branch off the Swiss
base that would remain accessible to a succession of
road that connects Lamosangu with Jiri. The latter trail,
the lower trails in Rolwaling itself, and particularly the
• Foster individual initiatives without undertaking to en-
steep ascent to Simigaon, are subject to frequent damage
gineer a traditional society as a precondition for devel-
during the monsoon season, a problem that has recently
been alleviated somewhat by improvements initiated by
• Develop projects that could be implemented without
the Austrian agency EcoHimal and by the Tsho Rolpa
recourse to funding from donor agencies, both because
GLOF hazard mitigation project being carried out by Nepal
we wanted the maximum degree of flexibility in for-
Hydro and General Construction in conjunction with
mulating our agenda according to needs and opportu-
Bhutwal Energy and HMG’s4 Department of Hydrology
nities as they presented themselves and also because
and Meteorology (DHM). To the east of Rolwaling is
we did not want the project to depend on potentially
Khumbu District, which in 1976 was gazetted as
Sagarmatha National Park. The wall of peaks betweenRolwaling and Khumbu is breached by the formidable
NEED AND OPPORTUNITY
Tashi Laptsa Pass. With good weather, one can make thecrossing between the last settlement in Rolwaling and the
Our company, Bridges: Projects in Rational Tourism De-
most westerly settlement on the Khumbu in about four
velopment (Bridges-PRTD), is based in Nepal’s Rolwaling
days. Altogether, access to Rolwaling is not quite impos-
Valley, an area that presents an unusual combination of
sible, but definitely more inconvenient than the most popu-
problems and opportunities linking biodiversity and tour-
lar trekking routes, several of which can now be ap-
ism development. Beding is a remote and impoverished
community of about 325 residents (all Sherpas) in
One of Rolwaling’s assets as a tourism destination is
Gaurishankar VDC,3 Dolakha District. Spread out over
its status as a sacred valley. Aside from the traveler’s mun-
three villages spanning half the length of Rolwaling Val-
dane interest in picturesque local sites, customs, and be-
ley, Beding is three to five days’ walk from the nearest
liefs, there is a special interest in transcendent reality
road head. Relatively isolated and unimpacted, Rolwaling
(Bernbaum 1990). Whether on pilgrimage or in search of
had been prevented from realizing its potential as an
“adventure,” tourists are generally looking for something
ecotourism destination by a regulation requiring trekkers
like a spiritual experience—inner renewal, the scale and
to acquire expensive trekking peak permits, which also
meaning of life, respite from routine. It is no accident
entailed traveling with fully-equipped caravans. While the
that this sort of experience has traditionally been sought
Sherpas of Khumbu have become the most prosperous
in remote and dramatic landscapes; secret valleys, lofty
Seth Sicroff, Empar Alos, and Roshan Shrestha
peaks, and mysterious lakes have inspired spiritual epipha-
Khumbu facilities, which typically experience near
nies, rapturous travelogues, slideshows and postcards
gridlock in high season. The route up the Thame Valley
and across Tashi Laptsa pass, however, has been perceived
According to local lore, Rolwaling is a beyul, a “hid-
as too difficult for most independent trekkers. On the other
den valley” plowed out by the tantric saint Padmasambhava
hand, if more tourists could conveniently undertake this
(also known as Guru Rinpoche) 1,200 years ago to serve
trek, it would not only assist in the development of the
as a sanctuary for dharma in a future time of intolerance—
poorer communities on the Thame side but also meet the
a clear reference to the Chinese invasion. Rolwaling’s spe-
thirst for challenge and adventure that motivates increas-
cial status has meant that Buddhist traditions are taken
ing numbers of trekkers. In most cases, Khumbu trekkers
more seriously than elsewhere. Religious festivals are fre-
have already visited Kala Pattar or Gokyo, and are there-
quent and enthusiastically celebrated—not just with tantric
fore well acclimated. The problem has been that the route
rituals, but singing and dancing late into the night. Cul-
requires camping and climbing equipment, as well as a
tural conservatism has resulted in ecological conservation.
guide and porters, generally available only through out-
Hunting and slaughter have never been acceptable. The
fitters located in Kathmandu. Very few independent
forests, on the north-facing slopes especially, are essen-
Everest trekkers wish to hire a team for their entire Khumbu
trek, much less for the Jiri walk-in, both of which are
Compared to neighboring Khumbu, Rolwaling’s peaks
straightforward and require no special equipment or as-
lie somewhat higher in the sacred pecking order. Everest’s
sistance. We believe that one solution would be to estab-
resident goddess Miyolungsangma is easily trumped by
lish an agency in Beding (or in Na, just up-valley) with a
Tashi Tseringma (Luck Long-Life-Female), who has an
branch in Thame, the westernmost village in Khumbu. This
abode atop Jomolhari, the most sacred mountain of west-
agency could offer a shuttle service with regularly sched-
ern Bhutan, and on Gauri Shankar in Rolwaling—which
uled guided crossings. If all the equipment and the per-
is also venerated by Hindus as the abode of the great got
sonnel were locally available, the cost would be reduced,
Shiva in his ascetic form. In addition to Gauri Shankar,
and trekkers could conveniently make the decision to take
Rolwaling can boast of more than a dozen discrete sacred
this route even on the spur of the moment.
sites, including the local pilgrimage route to the sacredlake Omai Tsho (Sacherer 1977). PROJECTS
Like many Himalayan valleys, Rolwaling has rich eth-
nobotanical resources. Sacherer (1977, 1979) has eluci-
“Bridges to Rolwaling” combines research with volun-
dated the vital connection between the flora and spiritu-
teer development work. Starting in 1999, we began to bring
ality in the consciousness of Rolwaling Sherpas. These
in very small international and interdisciplinary teams of
plants include those with application as medicinal herbs,
students and professionals to collaborate with the people
poisons, foods, dyes, incense, forage, fertilizer, and handi-
of Rolwaling in designing and implementing plans com-
crafts. Many could have economic value if they were col-
patible with local needs and opportunities. Students ben-
lected (in a sustainable manner) or cultivated. Locally,
efit from the opportunity to plan and implement research
they could serve the needs of the residents, and they could
projects for which they may seek credit at their home uni-
also be sold to tourists. HMG has long been interested in
versities under the rubric of independent study or intern-
promoting the identification and exploitation of such re-
ship programs; or they may use their research to jump-
sources, and there are many international non-government
start research projects for graduate programs. In either case,
organizations and pharmaceutical enterprises that would
Bridges-PRTD retains the right to use the results of this
likely be interested in assisting the project. Clearly, such
research in promoting tourism development and also in
development would both enhance cultural self-esteem and
evaluating the impact of that development. We are also
also reinforce the perception of Rolwaling as a sacred
committed to ensuring that our database will remain ac-
Rolwaling’s assets are, of course, not limited to the sa-
Until now, most of our efforts have focused on research.
cred. A significant opportunity may be found in the geo-
We have carried out gathered demographic and economic
graphical factors that have been seen as limiting con-
information, and we are working with anthropologist
straints. It is true that Rolwaling lacks an Everest, but many
Janice Sacherer Turner to update her unpublished doctoral
trekkers would be interested in an alternative route of
dissertation, which was the first full-scale study of
egress from Khumbu, one that would allow them to avoid
retracing their steps and also to avoid the relatively ex-
We have also initiated a broad range of development
pensive and overbooked flights from Lukla. (As noted
projects, based on the desires of local residents and the
above, Rolwaling is only a few days’ walk from the road
interests and skills of our team-members. These projects
at Dolakha or Barabise, from which one can take the bus
are intended to expand economic opportunities, whether
to Kathmandu for less than three dollars.) At the same time,
directly tied to tourism or not. Although our basic objec-
this alternative would relieve some of the pressure on
tive is to foment independent backpacker tourism, this goal
INDEPENDENT BACKPACKER TOURISM: KEY TO SUSTAINABLE DEVELOPMENT IN REMOTE MOUNTAIN DESTINATIONS
is seen as compatible with efforts to conserve the tradi-
to Beding’s schoolhouse, allowing for space heaters
tional culture and environmental resources. Those already
which will permit operation during all or part of the
fall and winter; if this enhancement of the school leadsto further improvements, it could result in less reliance
• Waste disposal: In 2002 we helped locate and publi-
on boarding schools outside of Rolwaling Valley. En-
cize the first official garbage dump at Beding.
hanced local educational opportunities are considered
• Gompa restoration: We donated materials and labor to
vital in motivating the return of some of the more well-
assist in providing a face-lift for Beding gompa (mon-
to-do villagers who have relocated in Kathmandu. We
expect to install a second plant within a few years which
• First aid and hygiene: We held a series of workshops
will provide electricity for cooking, mitigating the stress
to give instruction in basic hygiene and common medi-
cal problems. We also established a small medical dis-
Several of our projects aim to develop economic op-
pensary that is accessible to both villagers and visitors.
portunities that will make use of the new power source:
• Lodge and restaurant development: Until now we have
found home-stay accommodations for all Bridges team
• Dried foods: There is an excellent opportunity for the
members. Last year our team helped four families con-
preparation of dried potato products for trekkers. Some
vert private lodgings to lodges. While structural modi-
items, such as finger chips, could be dehydrated by so-
fications have so far been limited, we did help all the
lar devices. One item that we feel would be particu-
lodges develop English language menus featuring lo-
larly marketable, shakpa (“Sherpa stew”), would re-
cally available foodstuffs. We also erected lodge signs
quire an assist from an electric food dryer.
as well as a centrally located informational kiosk so
• Trekking equipment manufacture: Bridges will initiate
that independent backpackers would be able to locate
a small trekking equipment manufacturing enterprise
accommodations. The kiosks also inform tourists of
with the “Rolwaling” logo. Light-weight materials will
nearby scenic and cultural attractions.
be imported to Rolwaling, where they will be sewn and
• Dutch Rock: In 2001 Bridges established a cairn at a
marketed locally as well as supplied to Rolwaling-based
promontory on the western lip of Tsho Rolpa that we
outfitters and trekking agencies. We will start this en-
named “Dutch Rock” in recognition of the early and
terprise with three mechanical (treadle) sewing ma-
persistent efforts of Summit Trekking agency, the Neth-
chines, to be replaced later by faster and more efficient
erlands-Nepal Friendship Association, and Wavin (the
electric machines. A master tailor will be brought from
company that manufactured the siphon pipes). We plan
Kathmandu to train the equipment makers. In addition,
to enlarge the cairn considerably during our next expe-
to support the trekking equipment manufacture, we will
dition, and we intend to try to position Dutch Rock as a
donate two or three computers so that orders and de-
sort of terminus (à la Kala Pattar) for the Rolwaling
sign modifications can be e-mailed from Kathmandu;
trek. This will involve production of posters, t-shirts,
this equipment will also be used to begin computer train-
and postcards, as well as targeted promotion through
ing in Beding. An internet connection will be available
guidebooks, news releases, and trekking agencies.
through the telephone to be installed at the Hydrology
Somewhere down the line, we would like to convert
the cairn to a stupa to celebrate harmony (between hu-
• One of our more ambitious projects is Summiters:
mans and nature as well as hosts and guests) in the
Rolwaling Mountaineering School. Summiters is a col-
laborative project, sponsored jointly by Bridges-PRTDand by the Mt. Everest Summiters Club (MESC), a
We have also committed ourselves to a panoply of other
Nepali non-government organization (NGO) whose
projects, most of which are scheduled for implementation
thirty members are all Everest summiters from
Rolwaling.5 In 2004 Bridges will inaugurate this climb-ing school for tourists in association with the “Bridges
• Rolwaling Hydropower Project: We engaged FEED (P)
to Rolwaling” program. The school will have two op-
Ltd, a Nepali consultancy specializing in hydropower
tions. The “Just-Do-It” option will focus on mountain-
development, to carry out a feasibility study which re-
eering skills, in which experienced Sherpa instructors
sulted in plans for the installation of a 3kW Peltric set
will share their skills as well as their appreciation of
at a waterfall on Jomo’i Gol Chhu, a tributary to the
their Himalayan home. The “Heritage Interpretation for
Rolwaling River, with its headwaters arising on the
Ecotourism Professionals” option will combine this
south face of Gauri Shankar. This plant will provide
same training with lectures, workshops and exercises
lighting for each household in the village, facilitating
in the presentation of natural and cultural attractions
the education of Rolwaling residents (both children and
for tourists. One practical goal will be the design of a
adults), as well as for minimal needs of tourists at the
visitors’ center and museum, with two themes,
lodges. A larger allotment of power will be attributed
“Rolwaling, the Sacred Valley,” and “Beding, Cradle
Seth Sicroff, Empar Alos, and Roshan Shrestha
of Heroes” (commemorating the exploits of Rolwaling
The thing that is holding back the Freak Street renais-
climbers). At the same time, the mountaineering school
sance is, not surprisingly, money. Tourists these days, un-
will serve as a basis for the development of the Tashi
like the hippy trailblazers, are relatively demanding. The
Laptsa shuttle service mentioned above, and provide
comparatively sleek hotels (still unbelievably cheap by
the expertise and initial market for “Rolwaling” trek-
our standards), the cybercafés, ice cream parlours, and the
well-appointed shops have become significant elementsof infrastructure. Rehabilitation of Jhochhen Tole is go-
In all these projects, an important principle is that
ing to require investment. We think that part of the solu-
Bridges-PRTD should own nothing in our development
tion is to enable local craftspeople to reach a global mar-
area. Instead, we are assisting local entrepreneurs, as well
ket without moving to Thamel. That means Internet. How-
as the Village Development Committee and the Mt. Everest
ever, relatively few of the producers can afford a com-
Summiters Club (MESC), in jump-starting enterprises that
puter or Internet service. Even telephone service is hard
they will carry forward. We are well aware that the Sherpas
to come by, requiring a lengthy wait or a large bribe. A
of Rolwaling have a broad network of family and rela-
credit card merchant account is practically out of the ques-
tions in Kathmandu and Khumbu who have the experi-
tion for all but the wealthiest—due to the soft currency, a
ence and expertise to transform Rolwaling. Our basic task
huge deposit is required. Thus, one of Bridges’ projects
is to help remove impediments to the kind of independent
has been to collaborate with a local producer to develop a
backpacker traffic that will be of most economic benefit
marketing vehicle for pashmina textiles. Tsering
and will also be committed to the protection of those natu-
Choekyap, a Tibetan refugee who has been operating a
ral and cultural assets that attract them.
foundering trekking shop in Jhochhen Tole, has been able
While our primary interest is the mountainous areas,
to sell his own products as well as purses and silver jew-
the highland-lowland linkages are such that we have had
elry made by his neighbors.6 We are now expanding this
to expand our scope to include the gateway urban areas.
pilot project into a Durbar Square Bazaar, an e-mall where
To give a simple example of the inevitability of the broad
any local merchant or producer will be able to market goods
approach: we had hoped to develop a project that would
overseas with virtually no start-up costs.7 Even a moder-
regularly remove non-biodegradable waste from the trek-
ately successful effort along these lines will make a huge
king area. As it turns out, the garbage processing capabil-
impact in the economic resources of the participants, and
ity of the urban area is so negligible that it is pointless to
will (we hope!) encourage investment and cooperation in
transport the waste to Kathmandu. It would just end up
community projects to enhance tourism—which, after all,
dumped in a river, contributing to a far greater problem
is the local market for those same products.
than the one it was meant to solve. Therefore, we becameinvolved in an effort to upgrade the impact of tourism at
Garbage In, Garbage Out! We have been working with
Tsering Choekyap since 2000 on another project: the
Specifically, we are working with the Durbar Square
design and production of the “Garbage Out! Bag.” This
Tourism Promotion Committee to enhance living condi-
is a device that enables trekkers to conveniently carry
tions and economic opportunities in a key area of
their garbage until they reach an appropriate disposal
Kathmandu. This area, which became known as “Freak
area. It is currently being marketed by the Kathmandu
Street” when hippies hung out there in the 1960s and 70s,
Environment Education Project (KEEP).
is actually the cultural heart of Nepal. The area includesthe most important temple district in Nepal, a World Heri-
CONCLUDING REMARK
tage Site that is apparently utterly unfunded and unat-tended. The ancient alleys are home to hundreds of
By and large, judged on its own terms, Bridges has been
craftspeople, among the most skilled silversmiths, weav-
successful. Certainly we have created excitement and
ers, tailors, carvers, musical instrument makers, and paint-
raised expectations among the villagers of Rolwaling.
ers in the world. However, in the last 20 years another
However, we have committed ourselves to an ambitious
district of Kathmandu has captured virtually all of the Freak
array of projects that are still incomplete. This year, we
Street’s former clientele. Thamel, an area with virtually
have had to cancel our work in Rolwaling due to the Maoist
no attractions of its own, has become a tourist enclave,
insurgency. Tourism to Nepal in general has dropped dra-
bursting with shops, hotels, restaurants, taxis, rickshaws,
matically since the massacre of the royal family in June
moneychangers, drug pushers, and Tiger Balm hawkers
2001 and the subsequent declaration of a state of emer-
catering to the seasonal throngs. Freak Street is virtually
gency. This is a reminder that no development project can
abandoned, seedy, and economically depressed. The west-
pretend to be entirely community-based. Political distur-
ern boundary of the area is a river that has become a fecu-
bances, global economic depression, and natural disasters
lent sewer. And yet it has possibilities, if only because
are only a few of the factors that influence tourist arrivals.
Thamel has become so overcrowded that people are ready
Many other factors are more susceptible to management
for the peace and quiet of a former Mecca.
by the national government and by municipal planners in
INDEPENDENT BACKPACKER TOURISM: KEY TO SUSTAINABLE DEVELOPMENT IN REMOTE MOUNTAIN DESTINATIONS
Kathmandu, the gateway for almost all international tour-
tion schedules. (Too often, newspapers in Nepal pub-
ism in Nepal. We have recently directed more of our ef-
lish articles about events only after they have occurred.)
forts toward compiling a blueprint for the promotion of
• English signage (especially street signs and transpor-
independent tourism that we hope will have some influ-
• Opportunities to shop and splurge: while independent
backpackers typically are on tight budgets, many en-joy shopping and like to splurge occasionally on fancy
PART IV: INDEPENDENT BACKPACKER
meals. High-end restaurants and casinos, especially,
ought to understand that backpackers are potential cli-ents. (In Kathmandu, even the most expensive restau-
In virtually all domains, mountains are impacted by im-
rants such as the Yak and Yeti are well within the means
portant highland-lowland linkages, and backpacker tour-
of a large proportion of backpackers.) Since many are
ism is no exception. In the first place, trekking is only one
located at some distance from tourist enclaves such as
of many reasons that backpackers travel, and it may not
Thamel and Freak Street, they might consider provid-
even be the most important. If conditions at the trekking
ing free shuttle service. Coupons are remarkably effec-
gateways (and even further from the destination) are not
tive. In remote destinations, particularly, the develop-
conducive to budget travel, much or all of the potential
ment of crafts and production of souvenir goods should
market will be lost. Even if tourism is a high priority, spe-
be a priority. Many locales do not even have decent
cific development plans and policies implemented in the
postcards. Also, as noted above, many tourists feel com-
populated lowlands may favor mass-market tourism at the
pelled to bring back gifts for friends and family at
expense of trekking opportunities. (A good example is Ti-
home—especially around Christmas. Shopping assis-
ger Leap Gorge, with its road blasted through the primary
tance is a potential tourism service. Since the shopping
trekking route.) In many respects, the linkages extend be-
activities of tourists (and particularly long-term back-
yond even the regional scale. Although tourism is a grow-
packers) are constrained by weight and bulk limitations,
ing industry, it is still competitive, and new “last best
it is essential to develop (and regulate) reliable pack-
places” continue to be opened up. And, finally, tourism is
ing and shipping services. Specially trained assistance
subject to economic and security crises that are played out
should be available at the post office.
Second, planners should recognize and mitigate impedi-
PROMOTING INDEPENDENT BACKPACKER TOURISM: A BLUEPRINT
• Pollution: uncollected waste in the streets, dirty rivers,
Based on our two surveys and on observations in Nepal
smog, noise (from air, karaoke, music shops, uncon-
since 1974 and in China since 1993, Bridges-PRTD has
trolled honking); eliminate plastic bags, plastic water
compiled a series of recommendations for the promotion
• Double pricing: especially admission fees for tourists
First, the hosts at tourism destinations should recog-
(generally identified by racist assumptions), but also
nize and provide for the interests of independent back-
in hotels and transportation; the worst tactic is charg-
packers. Under-recognized interests and needs include:
ing admission to urban tourist zones.
• Hassles: street hawkers, vendors, touts (especially at
• Volunteer work. Villages and urban neighborhoods
airports, at bus and rail stations; and on buses), beg-
should have offices organizing volunteer work—list-
gars; hard sell tactics in shops. (Merchants should real-
ings of projects suitable for short-term visitors with dif-
ize that Western tourists like to browse, and expect to
ferent backgrounds and different time constraints. Tasks
find fixed prices marked on all goods; they do not gen-
could range from garbage collection to temporary in-
erally want to be assisted until they ask for assistance.)
• Deceptive commerce: prices should be marked and
• Study, especially language, but also dance, music, and
• Political issues: human rights violations, corruption,
• Hanging out: places to sit, read, write, and socialize.
abuse of animals, gender inequity, child labor, oppres-
Assets include adequate lighting, comfortable furniture,
sion of other countries, saber-rattling.
• Travel permits and visa hassles: short terms, renewal
• Communication: [cheap and effective] Internet, bulle-
tin boards, means to meet other backpackers
• Urban entertainment: dances, concerts, public events
Third, planners in host nations should foster indepen-
• English language media, and especially periodicals with
dent backpacking at the global level. Useful, but admit-
prior notification of public programs and transporta-
Seth Sicroff, Empar Alos, and Roshan Shrestha
1. Publication of well-illustrated periodicals (e.g., Back-
• Lack of confidence prevents many prospective trav-
pack Nepal!). Contents should include:
elers from traveling on their own to remote destina-tions; some turn to commercial tours, but, as noted
above, this form of travel is not so advantageous to
the host countries and even less so to villagers in
• Pertinent academic articles (for instance, on local
development projects, culture, and natural history)
• Remote destinations need a cheap and effective
• Personalities: trekkers, especially, are interested in
knowing about local personages (for instance, reli-
• Backpackers who meet on the trail lose touch with
gious figures, mountain climbers who are running
each other, thus foregoing an important return on
lodges and restaurants, artists, and so on)
their investment and reducing the perception thattravel is an essential part of growing up. Sustained
2. Provision of cheap and reliable air service. The gov-
communication with a global network of friends can
ernment or tourism associations could sponsor charter
motivate further travel as well as promote interna-
tional ventures, and it would promote a salutary an-
3. Organize concerts featuring international rock stars as
well as local performers. Bridges-PRTD has been try-ing to organize such an event: “Back to Kathmandu”
b. Solution: an “Independent Backpacker Alliance,” with
would be billed as something of a reunion and celebra-
interactive Web site, sponsoring a circuit of regular con-
tion of the original “hippies” who put Nepal on the map.
ventions around the world. These IBA conventions
Unfortunately, we have been unsuccessful in reaching
Bob Seger, the rock star who composed the genera-tional anthem, “Back to Kathmandu”; however, we
• “Country rooms,” where backpackers (past and pro-
believe that this event is feasible if the Nepal Tourism
spective) could meet to share experiences, show their
Board takes an active role … provided, of course, there
slides and videos, and reunite in a relaxed atmo-
is a resolution of the current Maoist insurgency.
4. Set up innovative tourism offices around the world;
• Promotional kiosks: destinations at all scales (na-
these should feature extensive gift shops in which items
tional down to remote mountain village) could send
would be marked with not only the applicable prices
representatives, CD-ROMs, or brochures, to inform
but also the approximate prices at which similar items
could be purchased in the destination country. Tourism
• Policy formulation: representatives could be cho-
offices should also feature reading rooms and research
sen to hammer out position papers, and consult with
facilities, and they should sponsor slide shows, films,
and other events. Book clubs could be organized, with
• Sponsors: equipment manufacturers and other in-
meetings at which members would discuss selected
terests would find this a target-rich environment for
publications and even meet with the authors.
5. Orchestrate a Mountain Tourism Entrepreneurs Corps.
• Web site content and functions: (1) Traveler feed-
There is quite a bit of talk about “indigenous knowl-
back on destinations and facilities, (2) Information
edge” these days, as if traditional medicine and agri-
culture constituted the primary intellectual property base
• Facilitation of homestays and joint travel
of mountain communities. Actually, some of these com-munities have considerable expertise in catering to the
international tourism trade. Why not find a way to spon-sor teams of Khumbu and Solu Sherpas, for instance,
• Members could help remote destinations prepare in-
to go into prospective tourist destinations and assist
formational and promotional CD-ROMS, etc., for
them in designing infrastructure, managing resources,
the Web site and the IBA conventions.
• Members could assist in development of facilities
6. Assist in the organization of an International Backpack
CONCLUSIONS
• Backpackers are not currently perceived as a sig-
There is no question that tourism will and should con-
nificant economic and political force (hence the em-
tinue in a variety of forms. We believe, simply, that inde-
phasis on “quality tourism,” and the preference for
pendent backpackers constitute a market segment that is
particularly useful in the development of remote moun-
INDEPENDENT BACKPACKER TOURISM: KEY TO SUSTAINABLE DEVELOPMENT IN REMOTE MOUNTAIN DESTINATIONS
tain destinations. Unfortunately, ecotourism has attracted
a disproportionate amount of attention from planners at
Ecotourism & Certification: Setting Stan- dards in Practice. Washington, D.C.: Island
the national and regional level and has become something
of an obsession with international agencies. There is no
point in trying to suppress the phenomenon of “green-
Yulongxue Shan, Northwest Yunnan, People’s
wash”: inevitably, tourists will become aware that very
Republic of China: A Geoecological Expedition.
few of the agencies promoting “ecotourism” are actually
Mountain Research and Development 5 (4): 382–385.
committed to natural and cultural conservation. The few
organizations that do have truly ecosensitive priorities will
Environmental and Cultural Changes in the
continue to have limited impact. A more useful approach
Yulong Xue Shan, Lijiang District, NW Yunnan,
is to focus on enhancing those assets and mitigating those
China. In Montane Mainland Southeast Asia
liabilities that influence the decisions of backpacker tour-
in Transition. Benjavan Rekasem, ed. Pp. 1–16. Chiang Mai: Chiang Mai University.
ism. In most cases, the changes that ensue will please not
only tourists of all sorts but also the residents of the host
The Himalayan Dilemma: Reconciling
countries. They will also go a long way toward increasing
Development and Conservation. London:
political stability in the host nation and conserving the
natural and cultural heritage of our planet.
The Sherpas of Rolwaling Valley, North Nepal:A Study in Cultural Ecology. Ph.D. dissertation,Ecole Pratique des Haute Etudes, Paris.
The High Altitude Ethnobotany of the Rolwaling Sherpas. Contributions to Nepalese
1. One of the authors, Seth Sicroff, wrote his masters thesis
Studies 6 (2): 45–64.
based on this project; for the full text, see http://www.yulong.org.
2. This section is based on Seth Sicroff’s unpublished Mas-
ters thesis, “Approaching the Jade Dragon: Tourism in Lijiang,
Lijiang County, Yunnan Province, China.
Yunnan, China” (University of California at Davis, 1998). This
Masters thesis in Geography, University of
thesis synthesizes data collected by the entire YASS-UCD team
California, Davis. Electronic document: http://
in 1993 and 1994, in addition to data collect by J. D. Ives in
1985. The principal investigators were Prof. He Yao Hua of
YASS, and Prof. Jack D. Ives of UCD; important contributions
Biodiversity and Tourism in the Sacred Valley.
came from Yang Fuquan and Feng Zhao; funding came from
InProceedings of the International Sympo-
the Ford Foundation and the United Nations University. Since
sium on the Himalayan Environments:
little information about this phase of development in Lijiang
Mountain Sciences and Ecotourism/Biodiver-
has been accessible, we have thought it proper to present ex-
sity, Kathmandu, 24-27 November 2000. T.
tensive information here in order to allow those working in the
Watanabe, Seth Sicroff, N. R. Khanal and M. P.
field to form a more accurate overview of recent events. Inso-
far as we do not have current information about many particu-
lars, we have resorted to an inconsistent use of present and past
tenses in describing recent conditions. For further information,
Factors Influencing Rates of Deforestation in
3. Village Development Committee, the lowest level of elect-
Lijiang County, Yunnan Province, China: A
Village Study. Masters thesis in Geography,
5. Dawa Chhiri Sherpa, General Secretary of MESC, is Di-
Taylor, Chris, Robert Storey, Niclo Goncharoff, Michael B.
rector of the Summiters school. Pepper Etters, a member of the
Buckley, Clem M. Lindenmayer, and Alan Samagalski
Bridges 2001 team, is the Field Manager. For more informa-
China: A Lonely Planet Travel Survival Kit. Ecotourism: Impacts, Potentials and Possibil- ities. Oxford: Butterworth-Heineman. REFERENCES Ecotourism. Milton: John Wiley and Sons Australia, Ltd. Sacred Mountains of the World. San Fran- Ecotourism: Principles, Practices and Policies for Sustainability. Burlington: The Internation- Tourism Ecolabelling: Certification and Promotion. Wallingford, Oxford: CABI Publishing.
PLACES KL Heritage Walk Old High Court Building National History Museum Flanking to Panggung Bandaraya is the Old In front of the old fountain is the National High Court located along the banks of Sungai History Museum. The building was built in 1888 and was once used by the Standard Chartered Bank. Sultan Abdul Samad Building Cross the bridge over Sungai Gombak, and Kuala
Served from 9am-11am Monday – Saturday Al sandwiches are grilled. Served with fresh organic greens. Tomato, basil, ham, red onion omelette, cheddar cheese,Prosciutto, fresh mozzarella, arugula and sun dried tomato pestosun dried tomato pesto on rosemary garlic breadHearty oats with raspberries, vanilla and brown sugarRoast beef, Swiss cheese, lettuce, tomato, red onions and jalapeño